Rachael Pope: Promotional Animation
art direction, animation, illustration
This short promo was inspired by the aesthetics of one of my grad school classmates. I wanted to capture the playful nature of Rachael's art and design and her witty personality while incorporating my own illustration style.
Process
For the animation, I illustrated several characters that reflected the type of visual puns that defined Rachael's humor. I was inspired by the animations of the 1930s and 1940s, and I wanted to capture how studios such as Disney, Warner Bros., and MGM created fully realized and vibrant worlds with just a few animated elements. Those early cartoons have a timelessness and nostalgia that I thought would be a perfect aesthetic for Rachael's video.
initial sketches
flying fish
silk worm
lacoste crocodile
divine bovine
s-car go
initial storyboard